Cookie Policy
Cookie Policy
This page explains how H28 Labs uses cookies and similar technologies to deliver the site, measure performance, and personalise content for users in the United Kingdom. If you need support, contact us at [email protected] or call +44 20 3795 4821.
What is a cookie?
A cookie is a small text file placed on your device when you visit a website. Cookies store information about your visit and help the website remember preferences, measure visits, and deliver features such as saved settings and secure areas.
Cookie categories
We group cookies into three categories. Essential cookies are always active. Analytics and Marketing cookies are activated only after you provide consent through the cookie preferences panel.
Essential cookies
Purpose - Core site functionality, security, and session management. Examples include session_id, csrf_token, cookie_consent_status. Consent required - no. Retention - session duration or up to 12 months for preferences.
Analytics cookies
Purpose - Measure traffic and site performance. Tools in use include Google Analytics 4. Examples include _ga, _ga_XXXXXXX, _gid, _gat. Consent required - yes. Retention - up to 14 months.
Marketing and advertising cookies
Purpose - Remarketing, personalised ad delivery, and conversion tracking. Consent required - yes. Retention - up to 540 days where applicable.
How we use marketing cookies
Marketing cookies support targeted advertising and conversion measurement. Statements about third-party advertising are reflected in our wider privacy practices. For clarity, we include the following disclosures:
- Third-party vendors, including Google, use cookies to serve ads based on a user's previous visits to this website and other sites on the internet.
- We may work with advertising partners such as Google and Meta to deliver advertisements tailored to your interests across various websites and platforms.
- We may use remarketing services to advertise to previous visitors of our website. After visiting our site, you may see our ads on other websites, apps, or platforms you visit.
- Advertisements may appear across Google services including YouTube, Gmail, and the Google Display Network.
- We use the following tracking technologies on this website:
- Cookies (first-party and third-party)
- Tracking pixels
- Device identifiers (browser fingerprint, IP address)
- Conversion event tags
- We use conversion tracking to understand which advertisements lead to actions on our website such as form submissions, calls, or purchases. Conversion data may be shared with Google Ads and Meta.
- Advertising and analytics technologies active on this site include Google Ads, Google Analytics 4, Google Remarketing Tag, and Meta Pixel.
Manage your preferences
You can manage which cookies we set by using the cookie panel. The panel offers three choices: Accept All, Reject Non-Essential, and Manage Preferences. Essential cookies remain active at all times. Choices are stored in your browser for 12 months.
By using the controls you can enable or disable analytics and marketing cookies independently. Rejecting non-essential cookies will not affect essential site features.
Retention and deletion
Cookie retention varies by category. Analytics cookies are typically retained for up to 14 months. Marketing cookies may be retained for up to 540 days. Local records of consent are stored for 12 months for auditing purposes. You can delete cookies using your browser controls at any time.